EMPLOYEE RETENTION STRATEGIES AND THE PERFORMANCE OF MTNNIGERIA IN ABUJA

Abstract

This study focused on employee retention strategies and the performance of Mobile Telephone Network (MTN) Abuja. The study examines the effect of employee retention strategies on the performance of MTN in Abuja, Nigeria. The study used a quantitative research design and a descriptive survey research design. The population of the study was 254 respondents and 155 as the sample size using Yamane statistical formula. Simple regression technique, analysis of variance (ANOVA) and co-efficient analysis were used to test the hypotheses in this study by using Statistic Package for Social Science (SPSS Version 27. 0) to analyse the data extracted from the study. The findings from the study indicated that there was a significant effect of employee retention strategies on the performance of Mobile Telephone Network (MTN) Abuja. The study also revealed that employee retention strategies had effect on employee performance, operational efficiency and innovativeness of MTN in Abuja. The study concluded from these findings that effectiveness of employee retention strategies could enhance the improvement in the performance of MTN to attain and sustain long term strategic goals. The study recommends that MTN Abuja strengthen employee retention strategies to sustain improved performance through motivation, engagement, and career development initiatives.